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Cboe Global Markets is winning the race that matters most in the ETF exchange wars: new listings. In 2026, Cboe has captured the top spot for new ETF launches in the US, outpacing both NYSE Arca and Nasdaq, two exchanges that have historically dominated the space.
NYSE still commands the lead in total ETF listings and trading volume.
How Cboe pulled ahead
Cboe added 23 new ETFs to its BZX exchange in March 2026 alone, then nearly doubled that pace with 44 new listings in April. In 2025, Cboe launched a record 394 ETF listings, a figure that includes 351 brand-new listings and 43 transfers from other exchanges. By August 2025, the exchange crossed the 1,000 total US ETF listings milestone.
Cboe has carved out a dominant position in options-linked and derivative-based ETF strategies. The exchange holds roughly 59-60% market share in options-based and derivative ETFs. Even more striking, it commands approximately 85% of the defined outcome ETF market. Over 115 unique issuers were listed on Cboe’s US platform as of mid-2025.
What this means for investors
For traders specifically, Cboe’s concentration of derivative-linked and structured products creates a denser ecosystem for these strategies. Greater product density on a single exchange can improve price discovery and liquidity for related products, making it easier to build and manage portfolios that use options-based strategies for income generation or downside protection.
One notable absence in Cboe’s 2026 listing spree: crypto-specific ETFs. Despite the exchange’s historical role in facilitating listings for popular cryptocurrency products, no new crypto-focused ETFs have been identified among this year’s launches.
Disclosure: This article was edited by Editorial Team. For more information on how we create and review content, see our Editorial Policy.
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