Creatio commits $300M to scale Bank.AI through 2028

Creatio, the Boston-based company behind an AI-native CRM and workflow automation platform, is pouring $300 million into scaling its Bank.AI product between 2026 and 2028. The entire investment is internally funded, meaning no outside capital raise, no dilution, no strings attached from venture investors looking over the company’s shoulder.

What Bank.AI actually does

Creatio’s Bank.AI platform ships with pre-built autonomous agents organized across three domains: Growth, Service, and Operations. Growth agents handle things like customer acquisition and cross-selling. Service agents manage client interactions and issue resolution. Operations agents target back-office workflows that banks have historically staffed with large teams doing repetitive work.

The company launched the bank.ai industry hub on September 17, positioning it as a centralized resource for financial institutions exploring AI adoption. A digital session is scheduled for September 24, with an in-person Bank.AI Summit planned for October 27 in Chicago.

Creatio’s client roster in financial services already includes some recognizable names: Nasdaq, MetLife, CEC Bank, OTP Bank, First National Bank of Pennsylvania, Metro Bank, National Bank of Panama, and ESL Credit Union.

CEO Katherine Kostereva has framed the future of banking as one where AI agents and human roles are woven together in the same workflows.

The numbers behind the bet

Creatio’s financial services vertical grew 48% year-over-year, a pace that helps explain why the company is comfortable writing a $300 million check to itself.

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