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February 11, 2025 by Sadia Ali
- Gate.io becomes Oracle Red Bull Racing’s exclusive Crypto-Exchange Partner.
- Branding will feature on key team assets from the 2025 season.
- Both brands share a vision of innovation and high performance.
- The partnership aims to drive blockchain adoption globally.
Gate.io, a leading cryptocurrency exchange, has announced a strategic partnership with Oracle Red Bull Racing, the eight-time World Drivers’ Championship-winning team.
This multi-year agreement makes Gate.io the exclusive Crypto-Exchange Partner of the team, highlighting a major crossover between motorsports and digital finance. Both brands emphasize performance, precision, and technological advancement, making this partnership a natural fit.
Oracle Red Bull Racing is known for its relentless pursuit of innovation, securing back-to-back championships since 2021 through data-driven engineering and strategic execution.
Similarly, the exchange has positioned itself at the forefront of blockchain technology, pioneering transparent financial solutions. By aligning with a globally recognized racing brand, Gate.io aims to expand its presence beyond the crypto sector and tap into the sport’s vast fan base.
Branding Across Red Bull Racing Assets
Starting with the 2025 Formula 1 season, Gate.io’s branding will be prominently displayed on key assets of the Oracle Red Bull Racing team. The exchange’s logo will appear on the rear wing, nose, headrest, wheel covers, and chassis of the team’s race car.
Additionally, branding will be integrated into team race suits, the official team kit, and even the helmet of four-time World Champion Max Verstappen. This extensive visibility places Gate.io in front of millions of viewers globally, capitalizing on Formula 1’s immense popularity.
With the sport drawing in a highly engaged audience, the partnership ensures Gate.io gains significant exposure in both traditional and digital markets.
Gate.io and Red Bull Racing Share a Vision of Innovation
At the core of this collaboration is a shared commitment to cutting-edge technology. Oracle Red Bull Racing has consistently raised the bar in Formula 1 through precision engineering and advanced analytics, while Gate.io continues to redefine the future of blockchain.
The partnership signifies a fusion of high-speed performance and financial innovation, reinforcing the role of cryptocurrency exchanges in mainstream industries.
Christian Horner, CEO and Team Principal of Oracle Red Bull Racing expressed enthusiasm about the partnership:
Gate.io are a brand that very much share Oracle Red Bull Racing’s passion to exist at the forefront of technological innovation. Together, we look forward to building a more immersive and unique connection with the Team for fans around the world and to working with a likeminded partner that isn’t afraid to disrupt the status quo.
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