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ZEC $1,373 Upbit Adds AI Tools to Explain Crypto Price Moves
South Korea's largest crypto exchange has rolled out new AI-powered analytics features to link price changes to relevant news and market data.
Key takeaways
- Data Lab launched April 2025. Upbit Data Lab, the platform hosting the new tools, first launched in April 2025.
- 90-second weekday market videos. The new AI Market Report releases videos of 90 seconds or less every weekday at 10 a.m.
- ETF tracker added in June. A U.S. spot BTC and ETH ETF flow tracking feature was added to Data Lab in June 2025.
What happened
Dunamu, the operator of South Korea's largest cryptocurrency exchange Upbit, announced on Friday, October 2, 2026, that it has expanded its Upbit Data Lab analytics platform with new AI-powered tools and a reorganized existing news service, all designed to help users identify the factors driving cryptocurrency price changes.
The first new offering, AI Market Report, creates short videos that summarize overall crypto market conditions. It pulls data from the Upbit composite index, prices of major digital assets, top gaining and losing assets, and market sentiment indicators, with AI selecting topics based on their impact on prices and market significance. New reports are published at 10 a.m. on weekdays, accessible via Upbit Data Lab and the exchange's official YouTube channel.
The second new tool, Uptrace, is focused on individual assets. It adds diamond-shaped markers to asset price charts when relevant news is connected to a price movement, allowing users to click the marker to view AI-generated analysis of the event and the associated news, eliminating the need to check price charts and news sources separately.
Dunamu also restructured its existing AI News Briefing service into two separate tools: Real time Issues, which groups and ranks crypto news by underlying issue by importance, and Topic NOW, which compiles updates on stories that span multiple separate reports into summaries of three paragraphs or fewer.
Why it matters
The launch represents a shift for Upbit Data Lab, which debuted in April 2025 with a focus on raw market data tools, to include AI-powered analysis that connects separate pieces of market information for users.
The new tools build on staged additions to Data Lab since its launch, including a composite technical indicator added in May 2025, a U.S. spot BTC and ETH ETF flow tracking feature added in June 2025, and an asset screener added in August 2025.
What is still unclear
- The timeline for completion of Dunamu's planned share exchange with Naver Financial, which would make Dunamu a wholly owned subsidiary, remains uncertain due to ongoing regulatory approval delays, with the current public target date set for December 31, 2026.
Questions readers ask
What is Upbit Data Lab?
Upbit Data Lab is an analytics service launched by Dunamu, operator of the Upbit crypto exchange, in April 2025. It offers crypto indexes, sector data, blockchain analysis and a range of market data tools for users.
How does Upbit's Uptrace tool work?
Uptrace is an AI-powered tool that places diamond-shaped markers on individual crypto asset price charts when relevant news is linked to a price movement. Users can click a marker to view AI analysis of the event and the related news.
When are Upbit's AI Market Reports released?
AI Market Reports are released at 10 a.m. on weekdays, and are available via Upbit Data Lab and the exchange's official YouTube channel. Each report is 90 seconds or shorter.
